Hound • Lacey Card

Hound

Menu. Typesetting. Branding.

Objective

Hound Gastro Pub is a dog and people friendly eatery in Seattle’s hip, Ballard neighborhood. Geared towards young professionals and their furry friends, this unique concept needed a brand that expressed a friendly yet elegant atmosphere.

Solution

Hound was inspired by the era of Victorian sport hunting and infused with modern touches. The three tiered menu was designed to easily designate the restaraunt’s offerings, while a strong logo and elegant type mixing help to add a distinguished air to the brand. Hound’s color pallete and patterns were intended to integrate the theme, as well as hold up to the wear and tear of an animal friendly establishment. All come together to create a cohesive and fun restaraunt design concept.